Ok so Alec Baldwin character didn’t come across as very sympathetic but that probably wasnt why he was there.
He was abusive and kicked hard but above all he was right about the sales part.
If you do this and have no emphatic ability you will crash and burn every single time.
You have to have a feeling or the right training to get where and when the timing is right or a presentation that naturally gives you the opportunity to close.
So how do you achieve this without sounding like a complete tool?
In the presentation, build in sections that presents one unique selling point and that goes on for about as long as you / the customer feels comfortable about it, preferably they should cut to the core and after the points been made you do either a closing attempt or an interest check and then a close depending on the answer.
This should enable you to rescue a no and hopefully continue with 3-4 more unique selling points but the following pitches should definitely be played harder to get the deal if it’s a sell now or get nought. If you can rescue and chicken out you could opt for a second meeting with better preparation. This is usually not a good approach. Decide before the closing meeting if you should chance to blow it or take it home.
Whats the difference?
Interest check = how did that sound to you?
Close attempt = if this sounds good to you would you like to sign right here and now.
Interest check is a soft opening for a close.
The first close attempts should be softer than the coming ones to check out the customers reaction and be really observant here to read all the info from face/body language what they say and what they really meant by saying it.
So A lways B e C losing and you will make you deals than you did before pratice makes perfect and the more customers you meet and try this with the better you will be at it.
The mindset and attitude is very important so walk the walk talk the talk and close the deal.
Oh and you dont need a set of brass balls, just be yourself!