Knocking down doors.
This is the old school approach that is just that old school.
How you go about it?
Try to wear a good shoe for one since you will be walking a lot. A lot.
If you have a meeting in the area and some spare time you should walk around and walk in to stores or offices and ask for the manager or the decision maker. They will come and most will have raised their guard already so be sure to quickly defuse the situation with i was here on another meeting and could not help but spot your business. I would like to book a meeting with you to know more about what you do and to present you with what i can do to help you and your business. I don’t have time now would be the most given answer to this approach, be understanding and say that neither do you but you would like to book the meeting at next week or what ever suits you / his or hers convenance = sometime soon.
This approach gives some really interesting new contacts since they are not your normal type of costumer and there for can surprise you in the sales potential. some will be small but it will still be worth it and sometimes a small front can hide really big company’s so don’t judge the book by the covers :-).
It don’t matter if you have a meeting in the area or not the important thing is that the one you meet thinks so. Since then you are more attractive and wanted as a business partner.
Some are really aggressive and more or less kicks you out the door try to not take it personal they are the same ones that will hang up or shout something on the phone. they are the ones missing out the benefit of having you as a business partner.
Remember that you actually have something that can help them and why should you help people like that?
So pretty much knock on as many doors as you come across and you will soon work out if you got the aptitude for it or if you need to change to get meetings in some other way.
Since the knock on the door is an old school approach so will my advice be; stay positive and remember that the next customer havent meet you yet and it can be the one that says yes to the meeting.
